Customer Focused Analytics

2nd Beach helps companies more effectively manage their marketing spend, identify ways to focus on their most relevant customers, and interpret data into actionable information.

We Dig Deep

to turn your online engagement into revenue.

How’s Your Site Performing?
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Website Analytics

Who are your customers? Why or how do they come to your site? Why aren’t they buying/ downloading/signing up?

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Testing & Personalization

If you are unsure that your website is performing as well as it could, there is no better way to find out than by testing.

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Tool Evaluation

Our team stays up to date on the features of the latest marketing operations technologies – so you don’t have to.

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Are you being found in search engines? Not just found, but found by quality visitors who are ready for what you offer?

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Web Audits

A great starting point for understanding your levels of customer engagement is a Web Audit.

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Who We've Worked With

cose logo kay jewelers logo IBM logotoys r us logo creighton logo eaton logo

Thoughts from 2nd Beach Blog

“Partial Visitors”: or How Everyone’s an Expert

Recently, I heard of a situation in which programmer referred to visitors to the site as “partial visitors.” This was in a meeting with another marketing agency that works in analytics, and the business owners.

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Marketing is like Growing Grass

I really believe that marketing (online, offline it’s all marketing) is like growing grass. It could be likened to any type of gardening, but as I have been working on my lawn I am talking about grass. If you don’t agree, then maybe you think marketing is like football.

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