Who are your customers? Why or how do they come to your site? Why aren’t they buying/ downloading/signing up?
If you are unsure that your website is performing as well as it could, there is no better way to find out than by testing.
Our team stays up to date on the features of the latest marketing operations technologies – so you don’t have to.
Are you being found in search engines? Not just found, but found by quality visitors who are ready for what you offer?
A great starting point for understanding your levels of customer engagement is a Web Audit.
I can strongly recommend 2nd Beach Strategy for any need within conversion optimization and website traffic growth. The company’s approach is very comprehensive and starts with defining overall digital objectives, goals, and the right key performance indicators. They utilize both qualitative and quantitative analytics tools to help define all site usability issues, and they bring a strong scientific framework for creating a test optimization roadmap that brings results. I’ve hired them in the past and would not hesitate to do so again.
Senior Digital Strategist